Below is a compilation of WinmoEdge's top decision makers on the move published during the previous week.
Why is it important to track decision makers? DM shifts, especially new hires and first-time CMOs, are the top new business trigger for agency changes, media spending shifts, and new martech investments. New DMs tend to evaluate changes in these areas and start making changes within a 3-12 month window.
All of our decision maker shift reports can also be accessed under “Industry Analysis” and “Agency Opportunities" within “Prospecting Triggers” once it moves off the front page of the site.
Company/Brand |
Contact |
Title |
VAI Score? |
Start Date |
External Hire? |
Edge Lead |
Previous Experience |
Americares Foundation |
Felicia Macdonald |
SVP & CMO |
50 |
05/2023 |
Yes |
Edge Lead |
Strategic Communications & Public Affairs VP - Thinx |
August |
Diane Lewis |
Marketing VP |
72 |
06/2023 |
Yes |
Edge Lead |
Marketing VP - Everden |
BrainCheck |
Chelsea Dugan |
Marketing VP |
52 |
07/2023 |
Yes |
Edge Lead |
Sr. Downstream Marketing & Strategy Director - iCAD |
BrainCheck |
Kim Rodriguez |
CEO |
52 |
03/2023 |
Yes |
Edge Lead |
President & CEO - Acessa |
BRUNT Workwear |
Tim Linberg |
CMO |
56 |
07/2023 |
Yes |
Edge Lead |
CSO - NOBULL |
Chobani |
Thomas Ranese |
CMO |
66 |
08/2023 |
Yes |
Edge Lead |
Interim CMO - Lingo |
Fastly |
Peter Alexander |
CMO |
49 |
07/2023 |
Yes |
Edge Lead |
CMO - Check Point Software Technologies |
Harman |
Chris Epple |
Americas Marketing VP |
71 |
03/2023 |
No |
Edge Lead |
NA Consumer, Pro, & Car Audio Marketing VP - Harman |
Miyoko's Creamery |
Stuart Kronauge |
CEO |
32 |
08/2023 |
Yes |
Edge Lead |
CEO - The Juice+ Company |
ReadiVet |
Gabrielle Hannafan |
CMO |
66 |
06/2023 |
Yes |
Edge Lead |
Marketing & Communications AVP - Sarah Cannon Research Institute |
Red's All Natural |
Angela Rassi |
CMO |
58 |
07/2023 |
Yes |
Edge Lead |
Innovation & Business Development VP - John B. Sanfilippo & Son |
Vintage Wine Estates |
Seth Kaufman |
President & CEO |
82 |
10/2023 |
Yes |
Edge Lead |
NA President & CEO - Moet Hennessy |
Vivian Health |
Bill Kong |
CMO |
67 |
05/2023 |
Yes |
Edge Lead |
CMO - Rover.com |